A casino is a place equipped with gambling games. It is usually located in a high-rise building or a large room. Some casinos are open around the clock and serve a variety of food. Some even have an entertainment stage. The atmosphere inside is intoxicating – flashing lights, the clinking sound of chips, the anticipation of what’s next – and it can make even the most jaded gambler feel something special.
As the movie unfolds, we see how the mob lost control of the city it had built and how huge gambling corporations took their place. While Casino doesn’t confuse its protagonist for a dashing underworld hero, it does convey the notion that love and trust are dicey propositions. There are no good guys here: Every key character is mired in violence, treachery and avarice, and even though most of them get their comeuppance at the end, it’s hard to sympathize with them.
With so many factors changing the way people experience their casino, it’s important for marketers to keep a close eye on trends in order to stay relevant. In this blog post, we explore some tried-and-true casino marketing strategies that will boost your discoverability and keep your audience coming back for more.